The image is an informational poster contrasting “SoccerCity” with “SDSU West,” highlighting “THE 6 BIG DIFFERENCES” between the two proposals. It uses a blue and yellow color scheme and is divided into six numbered points:

SoccerCity purportedly requires no taxpayer dollars, while “SDSU West” is said to need hundreds of millions in taxpayer funds.
SoccerCity will build a river park, which “SDSU West” will not.
SoccerCity commits $50M for traffic improvement, whereas “SDSU West” has not committed to any spending for this purpose.
SoccerCity will build more student housing units, offering 800 compared to “SDSU West’s” 260.
The stadium sizes for both proposals are nearly identical, but “SDSU West” diverts $150M away from student/faculty needs.
Only SoccerCity will bring Major League Soccer to San Diego.
The bottom of the poster asserts “SOCCERCITY: BETTER FOR SD & BETTER FOR SDSU,” positioning SoccerCity as the superior option for the city and the university. The design is straightforward and aims to inform viewers quickly about the purported benefits of SoccerCity.

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